Diploma in Marketing Management
Overview
The Diploma in Marketing Management is a comprehensive program designed to equip students with essential knowledge and practical skills in the dynamic world of marketing. It offers in-depth training in core areas such as consumer behavior, market research, digital marketing, branding, advertising, and sales management. The curriculum focuses on developing strategic thinking, creativity, and analytical skills to effectively target and engage customers. This program is ideal for aspiring marketing professionals aiming to build successful careers in various sectors, including retail, media, FMCG, and e-commerce.
Curriculum:
- Principles of Marketing Management
- Consumer Behavior and Market Research
- Strategic Marketing and Brand Management
- Digital Marketing and E-Commerce
- Sales Management and Distribution Channels
Pre-requisites
10th or Equivalent
Duration
1 year
Mode of Exam
Study Centre : 3hrs/ paper Online Exam : 15 days
