Nelson Business School
MBA in Luxury Brand Management
Overview
An MBA in Luxury Brand Management is a specialized program designed to develop expertise in managing premium and global luxury brands. The curriculum focuses on brand strategy, luxury marketing, consumer psychology, retail management, and international luxury market dynamics, blending creativity with business acumen. Students gain in-depth knowledge of brand positioning, digital marketing for luxury, customer relationship management, and experiential retail strategies. Graduates are equipped for leadership roles in luxury brand management, fashion marketing, retail operations, and luxury consultancy, helping global brands maintain exclusivity, innovation, and prestige in a competitive marketplace.
Curriculum:
Semester : i
- Principles And Practices of Management
- Organizational Behavior
- Management Accounting
- Managerial Economics
- Business Communication
- Management Information System
Semester : ii
- Human Resource Management
- Marketing Management
- Financial Management
- Operations Management
- Project Management
- Strategic Management & Business Policy
Semester : iii
- Research Methodology
- Legal Aspects of Business
- Introduction to Luxury brand Management
- Luxury Retail and Distribution
- luxury Consumer Insights
- Brand Management and Development
Semester : iv
- International Business
- Business Leadership
- Energy Trading and Risk Management
- Digital Transformation in Luxury
- Global Luxury Markets
- Experiential Marketing

eligibility
Graduation or Diploma Holder (10+2+3)


Mode of Exam
Study Centre : 3hrs/ paper
Online Exam : 15 days
Fees
Indian Students : INR 1,20,900/-
Foreign Students : USD $3000