Media Management program focuses on the strategies and techniques used to manage and operate within the media industry. Students learn about content creation, media marketing, advertising, digital media, and the business side of media, including budgeting, distribution, and audience analysis. The program emphasizes both creative and managerial skills, preparing students to handle media operations, lead teams, and optimize media campaigns across various platforms. Graduates are equipped for careers in media planning, broadcasting, digital content management, and media consultancy, with the expertise to thrive in the fast-evolving media landscape.